The PHx Fashion Group is an initiative conceptualized in 2019 by designer Joseph Bagasao and creative entrepreneur Esme Palaganas, with the support of art advocate Trickie Lopa. It aims to propel fledgling Filipino fashion brands to a global level. The group also seeks to create a community where discussions on business and the nurturing of design talents are essential to a healthy, creative fashion economy. The objective is to do this via events that engage with fashion creatives.
The group’s latest project, PHxMaArte, is a partnership with MaArte at the Pen, the elegant fundraising bazaar that benefits the Museum Foundation of the Philippines. The foundation’s mission is to raise funds and awareness for the National Museum of the Philippines and its network. MaArte at the Pen runs from August 19 to 21, 2022 at the Peninsula Manila’s Ayala Wing, 5th, 6th, and 7th floors.
PHxMaArte is a special section of the fair that aims to push Philippine contemporary fashion to the forefront. In keeping with MaArte’s current vision of celebrating the Filipino creative soul, the PHx Fashion Group takes over ten rooms of the Peninsula Manila’s 5th floor to showcase 23 brands that represent today’s contemporary fashion landscape. The section will feature a varied group that will spotlight the breadth of emerging talent and aims to introduce the MaArte clientele to the next generation of Filipino fashion practitioners.
In keeping with its mission, the PHx Fashion Group also worked in consultation with fashion schools SoFA Design Institute and iAcademy, as well as the fashion design department of the De La Salle – College of Saint Benilde to feature deserving graduates as part of the PHxMaArte selection. This will allow selected students to experience showing their collections in a market setting. Stay tuned to learn more about the designers on our site.
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